Workspace/Accounts·Wed, Apr 22
⌘K
RK
Rhea Kaur
Account · Tier 1 · Updated 06:18
Liquid Death.
One of six accounts surfaced this morning. The plan is drafted — the agent has flagged the next persona for you to brief.
LD
Liquid Death
liquiddeath.com
Tier 1ARR
$300M
Headcount
200
Founded
2017
Tech stack
6 systems
ICP score14-day
89/100
+7up from 82 last wk
Competitive ContextVerifiedHigh
Athletic Brewing
Also in consideration: Cure · Recess
Liquid Death watches Athletic Brewing pricing weekly in shared club stores; both teams meet at IBA category reviews. Mutual buying-centre overlap on Costco regional buyer.
Known since 2 months ago
Signal history
RB2B: RB2B: Olipop, 4 sessions on crisp.co/pricing in 7 days, identified contact: Director of Sales Analytics.
RB2B: Graza CFO attended Crisp Groceryshop session on multi-retailer data.
Multi-thread engagement plan
3 personas · sequenced path · generated by Account Intelligence agent
YCChampion
Director of E-commerce
Yuki Cohen
yuki.cohen@liquiddeath.com
Replied2 of 3 emails opened
1Done · warm intro sent, reply received within 4h
WMEconomic Buyer
VP Finance
Wei Mendoza
wei.mendoza@liquiddeath.com
QueuedIntro to follow
2Done · agreed to intro after technical review
ATNext · Needs human
VP Marketing
Aarav Tanaka
aarav.tanaka@liquiddeath.com
Brief neededHigh skepticism
3Your move · AE brief + technical proof-points
Why this sequence works. Lead with the persona most public about their stack choices — their opinion will carry weight with the economic buyer. Brief the technical evaluator first.
Activity
Last 14 days · 4 events
Tue · Jul 14
Signal scored
Signal arrived
Tue · Jul 7
Signal scored
Signal arrived
All 6 channels trackedOpen full ABM timeline